| Social Networking is not Enough |
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Connecting with new people is exciting. Meeting new people feeds your mind with new perspective and new ideas. Social networking tools like LinkedIn and Facebook make it easier to meet people with common interested and issues. For many the essential need to network has been made easier by leveraging social networking tools. But it is not enough. Building your business "social capital" requires you to develop and implement a strategic and intentional strategy which balances long term relationships with ongoing accountability to your business metrics. Networking without purpose, social networking to feed the ego, passing on names without due diligence -- these are the traps that can eat away at the social capital you have developed and undermine your attempts to grow and develop your business. Busy Worker Bee can help you develop a strategic growth initiative that build you a lasting business community through effective social networking and media. |